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Allied Machine & Engineering Corp. (Dover, Ohio) has completed the purchase of its European subsidiary, Allied Maxcut Engineering Co. Ltd. UK (Pensnett Estate, United Kingdom), which will now operate as Allied Machine & Engineering Co. (Europe) Ltd. International advertising and customer support will now operate under the same global name.

Allied Machine purchased half of Allied Maxcut more than 20 years ago to gain a foothold in the European market. Since then, Allied Maxcut served as master distributor of Allied Machine’s products throughout Western Europe. In 2015, Allied Machine purchased the remaining half of the business and has been integrating operations since then.

“We have had a remarkable 23-year relationship with Allied Maxcut, during which they have done a terrific job of marketing and distribution in Europe,” says Steve Stokey, executive vice president of Allied Machine & Engineering Corp. “What started as a conversation about supplying Maxcut with spade drill products became a valued business partnership that has greatly benefitted both companies. This new chapter opens us up to a global marketing approach that will uncover numerous additional opportunities.”

The change provides distribution benefits throughout Western Europe, as distributor networks will have access to Allied Machine’s product inventory.